Category Archives: October 2013 Contest

The Winner of The October 2013 Supplier Spotlight Contest is…

October was a fantastic month for the Supplier Spotlight contest! It was a very close race, with the top two small businesses helping to drive record breaking traffic to the blog. Records Broken Most contest votes in 1 month = … Continue reading

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Entry #5: Stand Out for Success

Before starting our venture we discovered there was a trending problem with the photographer “freebies” and the huge influx of “photographers” that surrounded us. This is where *STAND OUT* began. We looked for ways to solve these issues and break … Continue reading

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Entry #4: Hunting vs. Farming: Cultivating Sales

Many companies hunt for sales. They hire a salesperson, pay the base salary plus commission and the sales costs that go with it.  The salesperson closes one sale out of every ten leads (an estimate, different for every business.) So, … Continue reading

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Entry #3: Side-Step Resistance to Increase Employee Buy-In

Many organizations struggle to get employee buy-in on critical policies. This is especially likely to be an issue during times of change, a common reality for many corporations today. However, approaches to this problem tend to only push against resistance … Continue reading

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Entry #2: 5 Ways to Market Your Small Business

These days it seems like everyone is searching for the holy grail of marketing when many cost effective tools are already at their disposal and can easily be implemented to make an impact on their bottom line. Here are 5 … Continue reading

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Entry #1: The EventSmarter Approach

No marketer should be complacent about branding. Even the most stable, long-lived brands can become irrelevant—and quickly. To remain vital, a brand must have a consistent flow of audience insight, gained through multiple touchpoints. One of the most effective: the … Continue reading

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Vote Now for The October 2013 Supplier Spotlight Contest!

Greetings, We received a great response to the Supplier Spotlight contest this month! There are five entries for you to vote on and we think you’ll be inspired by each of them.  Entry #1: The EventSmarter Approach | TCG Events … Continue reading

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