Who doesn’t appreciate having their birthday acknowledged or receiving a get well wish while recovering from an illness?
Let valued clients know that you truly care, not just about their business—but about them! Collect birthday and anniversary data and set CRM alarms to remind you to recognize special celebrations in your client’s lives. Take note when a client mentions they have a special occasion on the horizon, or they’re looking forward to a vacation. See this information as an opportunity to send a personal note that demonstrates that you are listening and care about their happiness.
Letting your clients know that you’re thinking about them goes a long way. And note, the remembrance need not be handled in a lavish manner. In fact a hand-written card, an e-card, or small gift is the perfect way to say, “I appreciate you.”
Lisa Freidman, Founder and CEO
Allen, Maxwell & Silver Inc.
190 Sylvan Avenue
Englewood Cliffs, NJ 07632
Phone: (201) 871-0044 ex.127
Fax: (201) 871-1197