Entry #9: Creating an Environment to Succeed

Our company has generated great savings and productivity increases from our efforts in documenting and tracking an Employee Training program and our Quality initiatives. But today I’d like to review the power and value of properly setting employee expectations.

Expectations:  “Most” employees are eager to follow the rules (expectations) and take pride in their work.  But it’s important that we, as business owners make sure we set the proper expectations for all employees who come to work for our companies.

We do this by clearly articulating and defining standards of performance, job requirements and functions, the consequences of non-conformance, clearly outlined benefits and perks, detailing issues surrounding compensation, etc.  I know manuals are boring, but they serve an important purpose of standardizing the process.

For example: If you review performance on a quarterly basis and salaries on an annual basis, make sure it’s documented and reviewed.  If, for certain positions, raises are merit-based, again, let it be known and make sure it’s documented.

It’s also important to recognize that often time’s employees who are not meeting minimum standards are not working at the job that best suits them. If you have the ability to move them into something that better suits their skills, consider doing so. If not, let them go as soon as possible. It’s the best possible thing you could do for the employee and your company.

When employees fully understand how you define success and what they’ll receive in return, they are more likely to fit into and create a company culture that mirrors your values and promotes success.

Steve Fielden
Container Technologies Ind., LLC
375 Marcum Pkwy.
Helenwood, TN  37755
423-569-2800 ext. 35

May 2012: The Supplier Spotlight Monthly SBE Contest.

Sponsored by Supplier-Connection – An initiative of major US companies committed to spending more with US-based small businesses.


About Dan Gallo

I'm a small business lifer, starting/running businesses since I sold seeds door-to-door as a kid in The Bronx. I've played guitar and enjoyed baseball since I was 5 (born a NY Yankees fan). Just prior to marrying Kim in 1983 I became a Christian. We have two sons; Daniel's a musician & social media expert with a smart, insightful sense of humor, and Adam who recently graduated from Brooklyn College double majoring in Creative Writing/Literature and Anthropology. Adam now works in the non-profit sector. Since 2002 one thing we love to do together is go on service/missions trips to Belize. We've collectively spent 60+ weeks in Belize with this missions organization http://twaw.org. I started my 1st company in January 1985, and been self-employed ever since. I sold my last company, Mentor Communications Group, in '04. After 2 years w/ the acquiring company I started The Allasso Group, LLC doing Small Business Consulting, Fund Raising/Capital Raise-up Campaigns, Sales Strategy, Outsourced Sales Agency work, & Digital Marketing Programs (Social Media, SEM, etc.) since April 2006. Notable projects: Hired as Small Business Advocate and Social Media Director for IBM's "Supplier-Connection" - Feb '11-Dec '13. Hired as COO to help turn-around late stage start-up software company myVRM. Jul12-Dec '13 Hired as CEO of CoupleWise.com, a Digital Health2.0 app, to write business plan, raise seed capital, & completely redesign and relaunch the app. Aug '16 I won a Finalist spot for MassChallenge UK's 2016 fall cohort in London from Sept thru Nov. Started Oct15 - Current. I enjoy helping turn-around struggling small businesses, and launching new business ventures. Feel free to contact me with opportunities.
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