The August 2011 Supplier Spotlight Contest Winner is…

Greetings again to all SBEs:

Though it was close for most of the voting period, late last week one particular idea gained a head of steam and with almost 59% of the vote, carried it all the way to a big victory. The winner of our inaugural contest with 120 of the 204 votes cast, is entry #1: S.M.A.R.T. Goal Setting!

Again, thanks go out to both ISC Technology and MotivAction for submitting great ways to promote innovation and increase productivity.

Congratulations to the winning entry submitted by Tad Stevens of, LTD!  Here’s a screen capture of the final tabulation right as voting ended:

For the month of September has earned the following opportunity to promote their company on Supplier-Connection (it’s their job to supply all marketing materials, graphics, etc., not ours!):

  • Company logo prominently displayed (300 pixels) on the Get Connected page under the Supplier Spotlight banner.
  • A 200 word description of their business posted on the Get Connected home page under thier logo.
  • Tad has the option of writing an article on the winning idea, explaining the value it brought to his company, also posted on the portal.
  • A link to their website, Facebook page, Twitter account, company blog(s), etc.
  • A link to an online sales presentation with audio
  • Link(s) to product videos, commercials, and/or their YouTube channel
  • Posted links to white papers they might have written
  • A link for interested Member Partners or SBE Suppliers to schedule an online sales meeting,

And finally…

  • If can attribute any new customer order to this promotion I’ll follow up by  interviewing Tad Stevens and post the interview on The SBE Lifer blog.

September will be a very active month at Supplier-Connection.  In addition to posting and promoting on our portal, by mid-month we’ll be celebrating the 1st anniversary of the Supplier-Connection initiative–and you can expect a good amount of press around the announcement.  Additionally, by the end of September we’ll be going live with version 1.4 of the portal with new features for buyers and suppliers alike.

Here’s the great thing about The Supplier Spotlight contest… It starts all over again on September 1st.  So look through your list of ideas, initiatives, innovations and efficiency program. Take the best ones you use to make your company more profitable, more competitive and more efficient… Write them up and email them to me at and qualify for September’s contest. (For more details on how the Supplier Spotlight works click here.)

Don’t hesitate. Don’t delay. And, remember… You can’t advertise on the Supplier-Connection portal for any amount of money.


The only currency we’ll accept is your best ideas.

May the best SBE idea win!

Dan Gallo
Social Media Director & Small Business Advocate

Contest is available only to businesses that qualify as a U.S.-based Small Business, that have registered on, and have completed their Supplier Application. Go to for more details on the initiative.


About Dan Gallo

I'm a small business lifer, starting/running businesses since I sold seeds door-to-door as a kid in The Bronx. I've played guitar and enjoyed baseball since I was 5 (born a NY Yankees fan). Just prior to marrying Kim in 1983 I became a Christian. We have two sons; Daniel's a musician & social media expert with a smart, insightful sense of humor, and Adam who recently graduated from Brooklyn College double majoring in Creative Writing/Literature and Anthropology. Adam now works in the non-profit sector. Since 2002 one thing we love to do together is go on service/missions trips to Belize. We've collectively spent 60+ weeks in Belize with this missions organization I started my 1st company in January 1985, and been self-employed ever since. I sold my last company, Mentor Communications Group, in '04. After 2 years w/ the acquiring company I started The Allasso Group, LLC doing Small Business Consulting, Fund Raising/Capital Raise-up Campaigns, Sales Strategy, Outsourced Sales Agency work, & Digital Marketing Programs (Social Media, SEM, etc.) since April 2006. Notable projects: Hired as Small Business Advocate and Social Media Director for IBM's "Supplier-Connection" - Feb '11-Dec '13. Hired as COO to help turn-around late stage start-up software company myVRM. Jul12-Dec '13 Hired as CEO of, a Digital Health2.0 app, to write business plan, raise seed capital, & completely redesign and relaunch the app. Aug '16 I won a Finalist spot for MassChallenge UK's 2016 fall cohort in London from Sept thru Nov. Started Oct15 - Current. I enjoy helping turn-around struggling small businesses, and launching new business ventures. Feel free to contact me with opportunities.
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One Response to The August 2011 Supplier Spotlight Contest Winner is…

  1. Katy Brownley - IBM says:

    Congrats to Tad and for their innovative idea and involvement with Supplier Connection!

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